4 Ways Opena Case Changed Their Marketing To Optimize For Holiday Shopping


You might remember that Opena Case was one of the winners of our Build-A-Business Competition last year. They won $25,000 cash, $7,500 in Google Adwords Credits, plus a VIP trip to New York to have lunch with Seth Godin. The founders of Opena, Rob and Chris, sold a massive amount iPhone case beer bottle openers - most of which leading up to Christmas.  

Since the holiday shopping season is almost upon us, I asked Rob and Chris what they did to sell so many products. 

Here are their 4 tips to help you prepare for the busiest time of the year:

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