Social Media Management That Actually Works (Without Adding to Your To-Do List)

Let’s be honest—keeping up with social media can feel like a full-time job. Between posting, responding to comments, designing graphics, writing captions, and checking analytics, it’s easy for business owners to fall behind. And when you're juggling everything else—customers, employees, inventory, invoices—the last thing you want to worry about is when your next Instagram post is going live.

That’s where I come in.

I’m Brian Williamson, owner of Lime Group LLC, and I offer hands-on social media management for small and mid-sized businesses throughout Florence, Alabama, and Jackson, Tennessee. I work directly with you—no outsourcing, no hand-offs, and no waiting days for someone to get back to you.

If you're tired of DIY-ing your online presence or wasting money on generic agency packages, it might be time for something better: content that’s tailored to your brand and delivered by someone who actually knows your business.

Why Social Media Still Matters

It’s not about going viral. It’s about staying visible.

When someone Googles your business, the first thing they’ll probably see—before your website—is your social media presence. If your last post was three months ago or your feed looks like an afterthought, it creates hesitation.

On the flip side, a consistent, well-branded presence builds trust fast. It shows people that your business is active, modern, and easy to connect with. Whether you're in retail, real estate, healthcare, events, or services—your social media presence is part of your reputation.

Here’s the thing: People scroll fast, but they remember what stands out. Let’s make your brand the one they remember.

Done-for-You Social Media Management

You don’t need a content calendar template or another app—you need a real person who will actually do the work.

Here’s what I offer:

🧰 Custom Graphics

Forget stock images and mismatched templates. I design branded graphics that reflect your business, match your aesthetic, and help you stand out in the feed. Every visual element—from your logo to your color palette—is consistent and clean.

🗓 Monthly Planning

We’ll plan out your content in advance so you’re not scrambling to post or figuring it out on the fly. I’ll manage the calendar, keep things organized, and adapt to your promotions, events, or seasonality.

✍️ Captions & Hashtags

Writing captions takes time—good captions take even more. I’ll write engaging, on-brand copy for each post that speaks to your audience and drives action. Plus, I’ll research and rotate hashtags to expand your reach and keep your engagement up.

📊 Analytics & Tracking

You’ll get simple, understandable updates on how your content is performing. I’ll track engagement, follower growth, clicks, and trends—then use that data to improve your content strategy going forward.

Who It’s For

I specialize in helping small and mid-sized businesses that want to build a strong online presence without hiring a full-time marketing team. My clients include:

  • Local shops and boutiques

  • Real estate agents and brokerages

  • Medical and dental clinics

  • Service providers (HVAC, plumbing, contractors, etc.)

  • Event venues and wedding pros

  • Nonprofits and community organizations

If you’re in or around Florence, AL or Jackson, TN and your social media has taken a backseat to everything else—you’re not alone. And you don’t have to do it all yourself anymore.

Why Work With Me (Instead of an Agency)?

Agencies have their place, but most of my clients came to me after a disappointing experience elsewhere. They were tired of:

  • Feeling like just another account

  • Having to repeat themselves

  • Waiting weeks for updates

  • Paying for "strategy sessions" that led nowhere

Here’s how I do things differently:

✔ I answer the phone
✔ I text back the same day
✔ I send proof and drafts on schedule
✔ I keep it human, helpful, and clear

When you work with Lime Group, you get one person—me—handling your content, design, and execution. That means less confusion, faster turnaround, and results that reflect your actual business.

Local SEO Boost, Too

Every post I create is built with local SEO in mind. That means:

  • Mentioning your service areas (like Florence, AL or Jackson, TN)

  • Using location-based hashtags and tags

  • Optimizing your profile bio and link structure

  • Encouraging calls, DMs, and clicks from local traffic

If you’ve ever wondered why your competitors rank higher or show up more often on social media—it might just be that they’re working smarter with their content.

Let’s fix that.

What It’s Like to Work With Lime Group

Here’s what you can expect when we work together:

🔹 Clear communication – No waiting around. You get direct access to me via text or email.
🔹 Projects delivered on time – I don’t miss deadlines. I build your calendar in advance and stick to it.
🔹 No fluff – You won’t get 40-slide decks and abstract “audience personas.” You’ll get posts that perform.
🔹 Local support – I know the area, your audience, and how to make your content resonate here.

Real-World Example: Florence, AL Client Wins

One client—a small home service business in Florence, AL—was posting occasionally and getting little traction. We partnered to:

  • Create branded quote graphics and job photos

  • Plan out 3 posts per week around services, tips, and testimonials

  • Use targeted hashtags like #FlorenceALBusiness and #ShoalsServices

  • Improve calls-to-action and DM engagement

Within 60 days, their followers doubled, post engagement tripled, and most importantly—they started getting new leads weekly from social.

You don’t need 10,000 followers. You just need the right people seeing the right message at the right time.

Real-World Example: Jackson, TN Business Growth

Another client—a wellness center in Jackson, TN—needed help unifying their messaging across Facebook and Instagram. We created:

  • Monthly content themes (wellness tips, events, team spotlights)

  • Clean branded visuals and reel scripts

  • Optimized bios and link strategies

  • A posting plan synced with their promotional calendar

They saw improved Google traffic (because their socials were optimized), better engagement from local followers, and started booking out weeks in advance.

That’s what strategic social media can do.

How to Get Started

You don’t need to fill out a long form or book a 45-minute Zoom call to get started.

Just call or text me directly, and we’ll talk through what you’re currently doing (if anything), what your goals are, and what’s possible based on your time and budget.

You’ll walk away with:

  • A real plan (not a sales pitch)

  • Straight answers on pricing

  • A fast turnaround if you’re ready to start

📞 Ready to Get Consistent?

Let’s make your business easier to find—and follow.

Call or text me anytime:
📍 Tennessee: (731) 215-5449
📍 Alabama: (256) 443-2714

📧 Email: jr@limegroupllc.com
🌐 Website: www.limegroupllc.com

Final Word

If social media feels like a chore you can’t keep up with, or you’re embarrassed by your brand’s online presence—don’t wait for “someday.” Let’s get it cleaned up and working for you.

One post at a time. One person to manage it all.

Let’s build something that reflects the business you’ve worked hard to create—and makes sure people see it.

Brian Williamson