Feeling Stuck with Your Website or Marketing? Here’s Where to Start.
Let’s be honest—running a business is already hard enough without trying to become your own website developer, graphic designer, or social media manager.
You know you need to improve your online presence—your website is outdated, your brand doesn’t quite match who you are anymore, and your Instagram hasn’t been touched in weeks—but where do you even begin?
If that sounds familiar, I’ve got good news: you don’t have to figure it out on your own.
I’m Brian Williamson, the guy behind Lime Group LLC, a one-man studio that helps small businesses across Florence, AL, Jackson, TN, and beyond simplify their online presence—one smart, no-nonsense project at a time.
No middlemen. No bloated agency bills. No tech talk. Just honest, effective digital work that actually moves the needle for your business.
The Problem Most Business Owners Don’t Talk About
Here’s something I hear all the time:
“We know our website isn’t great… but we don’t even know what we need. We just know we need help.”
Sound familiar?
Maybe you’ve tried to DIY it. Maybe you hired someone once who ghosted you after launch. Or maybe you’ve put it off for months (or years) because the whole thing feels overwhelming and expensive.
The truth is, most small businesses don’t need massive overhauls—they just need clarity, consistency, and someone they trust to guide the way.
That’s exactly what I do.
Start Here: The 3 Foundations of a Strong Online Presence
Whether you're a local shop in Florence, a startup in Jackson, or a service-based business working across state lines, these three digital pillars are where it all begins:
1️⃣ A Website That Works—Not Just One That Exists
If your website is slow, outdated, hard to navigate, or confusing to maintain, it’s probably costing you leads.
A good website should:
Load fast on desktop and mobile
Clearly explain what you do and who you help
Include strong calls to action (“Book now,” “Call us,” “Get a quote”)
Reflect your brand and personality
Be easy for you—or someone you trust—to update
The sites I build are:
Custom-designed for your business (no cookie-cutter templates)
Mobile-first, because over 60% of traffic comes from phones
SEO-optimized for local searches in places like Florence and Jackson
Built to convert with real lead-generation strategy baked in
Whether you need a fresh site or a tune-up, I’ll help you build something that works as hard as you do.
2️⃣ A Brand That Feels Like You
Your brand isn’t just your logo or your colors—it’s how people feel when they come across your business online.
If your branding feels inconsistent, old-school, or disconnected from what your business actually is today, it may be holding you back.
I’ll help you clarify your:
Visual identity (logo, fonts, colors)
Messaging (tagline, tone of voice, core promises)
Story (why you do what you do and who you serve)
This doesn’t have to be a months-long branding process. In fact, I specialize in practical, streamlined brand updates that you can implement across your website, print materials, social channels, and more.
3️⃣ Social Media That Doesn’t Get Forgotten
Consistency matters. Not just for the algorithm—but for your audience.
If you show up once every two months with a random post and then go silent, you’re missing out on the opportunity to build familiarity and trust.
But let’s be real: posting regularly, writing captions, designing graphics, and responding to comments takes time.
That’s where I come in.
I offer done-for-you social media packages that include:
Monthly planning
Custom-branded visuals
Captions and hashtags tailored to your goals
Post scheduling and light engagement
Analytics so you can see what’s working
Whether you’re just starting out or need help maintaining momentum, I’ll help you show up like a pro—without it taking over your life.
Real Help from a Real Person
If you’ve ever dealt with a big web design agency or marketing firm, you know how quickly things can get complicated. You’re handed off from sales rep to account manager to designer. You wait weeks for replies. You get invoices for things you didn’t ask for.
That’s not how I do things.
I’m a one-man studio, and that’s by design. I’ve worked in this industry for over 20 years, and I’ve seen what works—and what burns people out.
When you hire Lime Group, you work directly with me. You call, you text, you email—I answer.
That means:
✅ Clear communication
✅ Projects finished on time and on budget
✅ Personalized guidance tailored to your business
✅ A long-term partner who actually cares
Whether you’re down the street in Tuscumbia, serving clients in Muscle Shoals, or growing a team in Jackson, I’ll meet you where you are and help you take the next step forward online.
What It Looks Like to Work Together
Here’s how I make the process simple:
We talk. You tell me what’s going on—what’s working, what’s not, and where you want to go. This can be a quick call, text, or email.
I put together a simple plan. Nothing confusing, no jargon. Just clear deliverables, timelines, and pricing.
We get it done. I get to work. You get updates, approvals, and a smooth process from start to finish.
You get a result that works. Your site looks good, runs fast, shows up in local search, and finally feels like something you’re proud to share again.
Local SEO That Helps You Stand Out in Florence & Jackson
Every website I build is optimized for local visibility, especially in competitive areas like Florence, AL and Jackson, TN.
That means:
Local keywords that reflect how your audience actually searches
Fast-loading pages that Google favors
Structured data (schema) to help search engines index your site correctly
Integrated tools like Google Business Profile, analytics, and more
Bottom line? When someone searches for what you offer in your area, I make sure you’re one of the first names they see.
Let’s Talk About Where You’re Stuck
You don’t need a 10-page pitch deck or a $10k retainer to improve your online presence.
You just need a clear direction and a partner who gives a damn.
If you’re ready to:
Stop avoiding your own website
Start attracting the right clients
Get consistent with your brand and marketing
Feel proud of how your business shows up online…
Let’s talk.
📧 jr@limegroupllc.com